Why Do We Need Non-state Actors in Public Diplomacy?: Theoretical Discussion of Relational, Networked and Collaborative Public Diplomacy

Abstract

As a consequence of changing domestic and international socio-political environment, public diplomacy policies require relational, networked and collaborative approaches for more effective and long-term outcomes. This article explores the relevance of non-state actors to public diplomacy and suggests why and how collaboration takes place between state and non-state actors. Furthermore, the article develops a typology of collaboration between state and non-state actors for public diplomacy initiatives based on two dimensions: whose objectives are prioritized in the collaboration and who proposes collaboration. The article suggests that non-state actors’ potential for public diplomacy can be tapped by state when state approaches non-state actors for collaboration as well as opening its channels for collaboration opportunities coming from non-state actors.

BibTeX citation

@article{lee_why_2015,
    title = {Why Do We Need Non-state Actors in Public Diplomacy?: Theoretical Discussion of Relational, Networked and Collaborative Public Diplomacy},
    volume = {23},
    doi = {10.23071/jias.2015.22.1.57},
    pages = {57--77},
    number = {1},
    journaltitle = {Journal of International and Area Studies},
    author = {Lee, Geun and Ayhan, Kadir},
    year = {2015}
}